Asset Finance consulting and services firm Invigors EMEA LLP has announced that Robert Kingdom, formerly head of strategic development at Leasedrive, has joined the firm as an associate.

Kingdom previously held the position of head of marketing and business development at Masterlease where he was responsible for strategy, product and communications.

His career at Masterlease also included three years as managing director of their private label leasing business. Prior to this, he held a number of senior roles with bank-owned and captive auto finance providers.

Kingdom’s appointment marks the next step in development of Invigors’ growing consultancy business in the vehicle finance and fleet management sectors.

He said: “With the challenges that vehicle finance companies are currently facing, I’m looking forward to working with the Invigors team to support clients in driving growth and realising efficiencies through business transformation.”

Chris Boobyer, senior partner at Invigors, said: “Robert brings a wealth of strategic and operational experience and expertise, gathered over more than 20 years in the auto finance, leasing and fleet management markets.

“His in-depth market understanding and challenging approach, coupled with his ability to translate strategy into operational performance, have allowed him to lead organisations through major change programmes.

“We believe that Robert’s skills and experience will further strengthen the consulting team at Invigors and bring real value to our clients in the vehicle finance and fleet sectors.”