Fleet News

Insight: The future of telematics

“While telematics has terrific potential when it comes to monitoring thefts and servicing needs, there currently remain difficulties when it comes to getting larger fleets which encompass telematics fitted in different brands to work collectively,” says a Peugeot spokesman.

“My impression is that this situation in Europe is more advanced and telematics companies are starting to work together to provide a collective service to the manufacturers and end-users.”

Ford says its telematics plans are fully developed but it is continuously updating them due to fast-developing technology.

The company also believes that the major developments which will affect the development of telematics over the next 10 years will be the higher data rates that will result from Cloud connectivity.

It cooperates with several telematics companies regarding its Sync Applink technology which will debut on British roads with the arrival of its Ecosport marque later this year.

“Cars are becoming mobile communications platforms and as such they are a great untapped opportunity for the telecommunications industry,” says Paul Marsh, Ford’s advanced product marketing manager.

“There are a billion computing devices in the form of individual vehicles out on our roads – they’re largely unconnected from one another and the network.

“In the future we’ll increasingly take advantage of the car as a rolling collection of sensors to reduce congestion and help prevent accidents.”

“The driver, for example, will get an early warning of danger zones, even if they are behind the curve or are obscured by the traffic ahead.

“They’ll also get a constantly updated view of traffic jams, roadworks and diversions on highways, country roads and in the city which will help to optimise route planning.”

The Fleet News view

Basic telematics will become a fundamental function of every fleet car within five to10 years, with most experts believing the tipping point will come when manufacturers decide to fit systems as standard.

However, some form of software commonality is required to enable efficient reporting for fleets and leasing companies on different models – and this is the biggest sticking point, currently.

The opportunity for third-party telematics providers exists in their expertise gained through years of supplying products and offering more sophisticated and bespoke features to customers.

They are also likely to link up with manufacturers to provide more cost-effective solutions.

Insurance companies are also switched on to the potential benefits, while fleets could exploit reduced premiums as the technology develops.



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  • Phil - 12/09/2013 12:03

    Good article

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