Fleet News

Competitive pricing for new Daewoo range

DAEWOO will maintain aggressive pricing in Britain when vital new cars are launched late this year or early next year. As the all-new range-leading Lanos, which along with the other two cars in the new line-up, made its debut at the Barcelona Motor Show, a Daewoo spokesman said: 'Our target is to offer this range at prices broadly similar to those of the outgoing Nexia. By making it available for around £9,000, we will be lining up some stiff competition for the Escort and Astra.'

The Lanos, a 1.4-litre and 1.6-litre three and five-door hatchback and four-door C-segment saloon range is the first product to reflect the new face of Daewoo - and show how the ambitious company intends to achieve global major-player status by the turn of the century. It will be closely followed by the Nubira, which will be offered in four-door saloon and estate form only, and with 1.6-litre and 2.0-litre power, as a D-segment rival for the Mondeo. The range-topping Leganza is a two-litre upper D saloon which will compete with Rover's 600, the Honda Accord and the VW Passat.

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