Fleet News

REAGROUP name launched

THE Renault subsidiary that distributes Renault, Nissan and Dacia brands in major European countries has been renamed REAGROUP. The manufacturer says the renaming of Renault Europe Automobiles means subsidiaries get the same name as well as a distinctive image.

A spokesman said: ‘The new name will be introduced in each country as the corporate names of the various companies are changed. For example, Renault Retail Group in the UK will become REAGROUP UK Ltd. The signs at outlets and all sales materials, such as brochures, will always refer to the brand being sold, in strict accordance with the graphic guidelines laid down for each brand.’

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