RUSSELL Fleetwood was promoted to national car sales director in December 2005 after a year as divisional sales manager at ATS Euromaster.

What is it like dealing with some of the biggest fleets in the country?
My initial concerns that products would be a commodity purchase and that unit price would be the only factor have been unfounded. It is evident that the quality of service and duty of care initiatives are an absolute necessity.

What has been the best part of the job so far?
Being able to talk to and assess, in a relatively short space of time, what customers require of us as a supplier, and what they require from the industry.

What obstacles have you come up against?
Time is the main obstacle. Making the required changes has taken time and while I have been doing this I know we have missed some opportunities.

What are you working towards over the next year?
Building stronger partnerships with our customers and ensuring we extend our status as market leader for trucks and vans to car and fleet sectors.

Russell Fleetwood, Sales director, ATS Euromaster