Craig Watson, fleet manager, Integral UK

Describe your fleet

We have 1,308 vehicles(60% cars, 40% vans). It is split into operative and managers’ fleets. The operatives have a mixture of cars and LCVs. Managers have a user-chooser arrangement.

What aspect of the job do you enjoy most?

I enjoy the challenge of getting our fleet to run smoothly in line with our operating model, allowing drivers to respond to emergencies quickly.

What advice would you give to someone joining the industry?

Don’t panic. The majority of suppliers want to help you so use them to your advantage.

What do you feel is your biggest achievement at work?

Changing our fuel purchase culture, issuing drivers with fuel cards and making them more price aware, as well as sending them text messages telling them where the cheapest fuel is.

How is the fleet industry changing?

Information technology has transformed the way we manage fleets.

What is your favourite restaurant?

Wagamama’s.