Fleet News

Fairfield signs two year deal with Easi-Drive

Easi-Drive has been appointed by Essex-based BMW and MINI dealer Fairfield, to provide an accident management service for its customers.

The dealer, based in Leigh-on-Sea, consists of a BMW and MINI dealership and a BMW/MINI manufacturer approved bodyshop and has signed a two-year exclusive contract with Easi-Drive.

On the deal, Fairfield bodyshop manager, Lee Bailey said: “Providing a high quality accident management service is key to our sales; working with people whom we trust to deliver a quality, first class service to our customers.

“We were impressed with Easi-Drive’s track record and are confident they will deliver excellent levels of service.”

Easi-Drive will provide Fairfield with an own-brand accident management service, supplying its customers who have been involved in non-fault accidents a replacement BMW or Mini.

On the new relationship, a delighted Zac Mitcheson, Easi-Drive’s head of sales said: “It is great news from both ourselves and Fairfield and we are looking forward to working with the team.”

Easi-Drive is to carry out in-house training with the dealer’s 40 customer-facing employees, and as part of its on-going commitment to the business, will be making monthly audit visits to the dealership to deliver updates and management information.

Easi-Drive believes all dealerships should consider offering accident management services in-house. Mitcheson added: “In today’s economic climate nurturing client relationships is key. Offering a credible accident management service increases the opportunity for dealers to re-engage with customers at a later date, better manage repair costs, make future sales of cars and parts and enhance brand loyalty.”

Leave a comment for your chance to win £20 of John Lewis vouchers.

Every issue of Fleet News the editor picks his favourite comment from the past two weeks – get involved for your chance to appear in print and win!

Login to comment

Comments

No comments have been made yet.

Compare costs of your company cars

Looking to acquire new vehicles? Check how much they'll cost to run with our Car Running Cost calculator.

What is your BIK car tax liability?

The Fleet News car tax calculator lets you work out tax costs for both employer and employee