Lichfield-based Resin Products has chosen Lexus hybrids for its first vehicle fleet.

The company specialises in the supply of high-quality ion exchange resins, materials that, in the majority, are completely toxin-free and recyclable, and used in environmentally responsible processes across a wide range of industrial applications, from water treatment to nuclear power.

Lexus’s hybrid technology, which produces low CO2 and near-zero NOx and particulate emissions, was a prime consideration for the company when choosing the brand to meet its new fleet requirements.

Phil Goscombe, managing director at Resin Products, said: “Lexus’s hybrid technology is impressive and there is a good synergy with the environmental aims of our water purification products.

“Beyond these benefits, the proposition was even more compelling for us because of the cost savings it delivers through lower tax.

"The result is we can operate a cleaner, more cost-effective fleet, yet still enjoy driving high-quality, prestige cars.”

Resin Products acquired its vehicles through Business Drive Contract Hire, with a three-year renewal plan.