Mondial Assistance UK is aiming to enhance its position in the plug in electric and hybrid vehicle market after securing a new consumer affairs contract with Fisker Automotive.

Under the new agreement, Mondial Assistance will provide roadside assistance plus a range of customer and retailer support services throughout Europe in readiness for the launch of Karma, Fisker's luxury EV with extended range.

Mondial Assistance says the win demonstrates its growing strength in understanding the needs of EV manufacturers and their customers as the market expands.

The Mondial Consumer Affairs team, which is dedicated to the Fisker brand, will provide three key functions - customer service, customer relationship management (CRM) and retailer support.

"Mondial Assistance already has experience working with pure electric and hybrid vehicles, combined with a solid CRM reputation, making it the first choice for us," says Josh Batie of Fisker Automotive.

"Our partnership with Mondial Assistance is vital for us as we enter the European market, providing more than just roadside assistance solutions, but also streamlining processes and providing an important customer contact point.

“We will be working closely with Mondial Assistance to benefit from its extensive customer support solutions, as well as its understanding of the EV market, ensuring we can provide a premium level of service at all stages of the Karma ownership experience."