Manheim has re-launched its Leeds centre this week, following a six-figure investment.
Formerly split into two separate auction halls with a dividing wall, Manheim has substantially redeveloped its Leeds centre to allow for the creation of two distinct lanes within one open plan environment.
The new design allows buyers to move between simultaneous auctions, while sound-proofing ensures the noise is contained within each lane.
Chris Cush, operations director at Manheim, said: “We’re very excited by the changes to our Leeds auction centre, which should make it far easier for buyers to view and bid on multiple vehicles within the sales programme.
" As well as making for a more pleasant and convenient environment, we have also listened to the needs of our vendors and introduced a number of changes to support their promotional initiatives.”
Alongside investment in a ‘sound baffle’ and directional speakers, Manheim has introduced LED lighting to better showcase the vehicles going through each lane, as well as upgraded wi-fi connectivity and state-of-the-art digital information screens.
The new screens will allow vendors even greater opportunity to brand their sales with high-quality digital promotions and animations.
Sean Parnham, general manager at Manheim Auctions Leeds, said “With more than 65,000 vehicles passing through our Leeds centre each year, we felt the time was right to invest in updating the look and feel of the site to better reflect the needs of our buyers and vendors.
"This confirms Manheim’s commitment to investing in world-class facilities to further enhance the customer experience.
"We’re thrilled to be able to unveil the results of our efforts this week and look forward to having a lot of fun with all of our customers while demonstrating the practical benefits of the new technology and site layout.”