Swarco launches PoGo ultra-rapid charging network

Swarco is launching PoGo, a nationwide ultra-rapid electric vehicle (EV) charging network of more than 2,000 points.

Derived from the concept of enabling drivers to ‘Power and Go’, the company aims to build the network over the next four years.

Its ambition is to not only identify and create more charging locations but to also improve the availability and reliability of ‘on-the-go’ charging.

The charging locations will be strategically positioned to be convenient for drivers and with easy access to public amenities, coffee shops, food outlets etc.

Each site will have multiple charging options which will be regularly serviced and maintained by a team of EV-driving engineers. Users will be supported by a 24/7 in-house customer support team who can be contacted by phone, email, PoGo’s website or app, as well as PoGo’s social media channels.

Justin Meyer, managing director of Swarco Smart Charging, said: “We are leveraging our considerable experience and learnings from the last 12 years to create a new network which will put the EV driver at the very heart of our operations.

“With battery-electric cars accounting for one-third of all new registrations in December and the total number of pure EVs on UK roads now reaching over 600,000, we know that accelerating the installation of suitable charging infrastructure is needed to support the current and future demands of EV drivers. That requires not only the most reliable technology, but also finding the best sites, and having a team with the drive, passion and know-how to deliver an exceptional experience, and support people on their electric journey.”

The team is led by Eugenio Herrero, who takes up the position of executive director of PoGo. He has previously launched and managed an EV networ.

Herrero said: “We will be building the PoGo network across the length and breadth of England, Scotland and Wales so that wherever you are, or wherever you want to go, you will know that you can rely on PoGo. By building a nationwide network of ultra-rapid chargers with full driver support, we hope to encourage more drivers to make the switch to electric.”