Carbase is the latest business to sign up to the new Indicata real-time online used vehicle management system to ensure competitive pricing.
Carbase chose Indicata because the data as it provides gives insights into all used cars advertised online, across the southwest.
Carbase’s head of marketing and digital Alex Jones said: “We use external data sources to supplement our own in-house sales information. Indicata gives us a broad view of all used cars on sale within Somerset and Bristol that will compete with our stock.
“The data helps us make a measured decision on pricing to ensure all of our stock is positioned to maximise daily sales at each site."
Indicata’s national business development manager Neil Gilligan said: “Carbase runs a great business and knows its local customer base extremely well. Indicata is able to provide those additional insights that will help support Carbase in selling more cars and reduce stocking days across the business.”