Arval has partnered with appraisal and remarketing system TradeRev for a live auction pilot.
North American system TradeRev is new to the UK, and allows users to launch live, one-hour auctions from their phone or computer.
TradeRev CEO Mark Endras said: “Arval is a widely recognized and respected global brand based in Europe, and our partnership with their UK team presents a tremendous growth opportunity for TradeRev."
“Through the partnership with TradeRev, Arval will now list selected vehicles upstream on TradeRev’s app.”
“Leveraging an innovative and fresh mobile technology like TradeRev will help generate greater efficiencies and introduce new possibilities for our customers throughout the UK,” said Joel Lund, Supply Chain Director for Arval “We are always looking to explore new channels to provide diversity in the distribution of our vehicles to the used vehicle market, and TradeRev, with its proven track record of success in North America, is the perfect fit for this need.”