Bob Burrowes, chairman and managing director of Century International, said that for years fleet management and leasing companies has passively generated a demand for daily rental vehicles. The difference now was that rental broker services were being actively promoted by leasing companies.
He said: 'The previously passive approach has now been replaced by the active promotion of daily rental as a significant add-on profit opportunity - and there's the rub. A number of my colleagues feel their space has been invaded, but brokered business can be good business. It is a question of negotiating the right deal.'