ONE of Britain's biggest bakery groups has adopted a major driving safety programme for its fleet drivers. British Bakeries is putting around 260 car and van drivers through the safety scheme run by defensive driver training specialist Drive & Survive, along with more than 1,100 HGV drivers.

The bakery, whose brands including Hovis, Mother's Pride and Nimble, is sacrificing hundreds of man hours in the pursuit of safer driving. Instead of 'on the job' training, it has been organising dedicated driver tuition sessions, either in groups, or one-to-one, with drivers taking time off work to learn at sites throughout the country.

There are around 14 trainers working with drivers at depots throughout the country on the initiative. Drive & Survive was bought last year bought by NDI, creating Europe's largest fleet driver training company.