Fleet News

FNN becomes 'hit' millionaire

FLEET industry website Fleet NewsNet exceeded 1 million 'hits' in November, the site's busiest month since its 1996 launch.

'Site traffic has grown rapidly over recent months as more and more fleet decision makers have begun to realise the benefits that FNN can bring,' said FNN publisher David Goodchild. 'The site is specifically designed to provide the kind of information our audience tell us they must have - and we provide it in a way that it can most easily be accessed and used.'

Analysis of user traffic flow shows that the most frequently visited sections of the 40,000 page fully searchable site are: 1) News, 2) Road tests, 3) Automotive links section and Buyers' guide, 4) Residual values, 5) Vehicle recall information, and 6) Running costs.

  • Another service proving particularly popular is the site's email news service, delivered twice weekly to the desktops of industry professionals. Readers interested in receiving the free bulletin should click here.

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