Some criticised its 'negative' approach to the rest of the industry. It is offering a new range of courses for driving instructors and drivers to provide a standard BTEC level qualification. Customers already signed up for fleet driver training include ASDA and Vodafone.
A list of drivers and examiners passing will be held by BTEC, but the partnership said it was not trying to compete with moves by the Fleet Driver Training Association to launch its own list and approved training scheme. Commercial director of Ideas in Action, Claire Lingard, said the courses showed up the current lack of qualifications available in the fleet industry, but acknowledged there were reputable organisations.