Special edition iS and iL trim levels will sit alongside the existing range during the run-out of 400 until the car - like the 200 - is replaced in the autumn by updated and face-lifted models.
The 75 has now gone into full production at Rover Oxford - the culmination of a £700million investment programme - and the first car was driven off the assembly line by Rover chairman Werner Samann. He said the launch as 'the start of the renaissance of the Rover marque.' and Harris describes response to the 75 has been 'fantastic'.
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