This year alone sales in the executive sector, the traditional home of the large-engined car, are down from 9.4% of the market in 1990 to 4% so far this year. But while Macgowan agreed that road pricing was a good way to ensure that companies made sensible choices about transport, he dismissed workplace parking charges as a nightmare.
Macgowan added to warnings that fleet managers were not doing enough to educate their drivers about CO2-based company car tax. He said: 'The most important changes coming are CO2-based taxes and they are going to have a progressive effect on our industry. The charges will become harsher. These changes will bring a new retail experience, but it must be done without damaging the industry.'