Citroen insists it was not driven by such political issues, but to satisfy buyers concerned solely with price - and also provide a marketing tool. Under the offer, customers can either have insurance or higher specification for the same price on some models, while extending its five-doors for the price of three campaign.
Reduced in price by £1,000, the entry-level 1.0i Saxo First now costs £5,995 on-the-road - less than when the car was originally launched. All three and five-door 1.1i Saxo Forte and Desire models are priced at £7,795. This offer buys either 12 months' free insurance on the Forte or electric front windows, remote central locking and power steering on the Desire. The new prices represent a saving of £1,185 for the five-door Saxo 1.1i Desire.
A Citroen spokesman said: 'Free insurance is less relevant to the fleet market where price is all important and we are finding retail buyers are now more inclined that way.'