Fleet News

Tough talking from Ford with Focus ad

AFTER three consecutive rally wins, including a trouble-free outing at the toughest event on the calendar, last week's Safari Rally in Kenya, and an award from the German Safety Standards Authority as Europe's Most Reliable Car, Ford is highlighting the reliability qualities of the Focus.

Peter Fleet, director of marketing for Ford said: 'It is sometimes believed the most reliable cars are German or Japanese, but that is simply not the case. The Focus is the most dependable car in Europe!' To celebrate, the firm will be running a new UK ad campaign in August titled: 'Ford Focus: German for Reliability.'

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