Fleet News

Record sales for BMW

BMW Group has announced record sales for 2002 after selling more than one million vehicles in 12 months.

The 913,000 BMWs and 144,000 Minis sold represent an increase of 17% from the 905,657 units sold in 2001.

Chairman of the board of management, Dr Helmut Panke, said: 'We are expecting the premium segments once again to develop better in 2003 than the mass segments.'

The manufacturer described 2003 as one of its most important product years ever.

A spokesman said: 'The newly-developed Rolls-Royce brand will be expanding the company's premium portfolio in the absolute top segment - which means that the BMW Group is represented in the premium sector with three brands for the first time. The Rolls-Royce Phantom is the curtain-raiser for the largest product offensive that the BMW Group has ever undertaken within a year.

'Within the BMW brand, the new 5-series will be launched. In addition, two completely new model series will be presented with the X3 and the 6-series coupe.'

The firm will also be busy with the launch of updated 3-series variants, a diesel Mini for Europe and the Z4 sports car.

Panke added: 'With our clearly expanded product range, we intend to increase sales by 40% by the year 2008 to 1.4 million vehicles.'

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