The contract sees cars going through Manheim's Colchester, Glasgow, Birmingham and Rotherham sites, while commercial vehicles will be re-marketed through Manheim Mansfield.
With an average of 350 cars and 50 vans expected to go through auction each month, ALD Automotive believes there are benefits to reconditioning vehicles before sale and has committed to invest a fixed amount of money on each car.
Each car will also be covered by Manheim Assured, which provides a 15-point mechanical check and a three-day money-back guarantee which aims to give the purchaser peace of mind and assurances that the vehicle is roadworthy.
ALD operations director Nigel Fletcher said: 'We always look to work with suppliers that can make a difference to our business and Manheim has achieved this in the area of disposals. The company and its staff are always looking at new ways of improving our residuals and conversion rates and we have had some excellent results.'
Jim Goss, group reconditioning and certified manager, Manheim Auctions, added: 'On average, reconditioned vehicles will see an average 6% CAP uplift, ensuring that vendors receive an excellent return on their investment.
'If buyers can put cars directly onto their forecourts without the delays caused by repairing them to retail standards, they are more likely to pay a top price. Vehicles that can be taken off the transporter, given a quick wash and brush-up and make an almost immediate appearance on forecourts are giving the dealer up to five extra selling days – this is what buyers at auction are looking for.'
Login to comment
Comments
No comments have been made yet.