ALISON Southcombe, marketing team leader, cfc solutions.

What’s been the highlight of the past three months?
Being able to start with a clean slate. There are no pre-conceptions at cfc which is very refreshing.

Name your biggest bugbear at work?
I am not keen on over-long meetings as I prefer to keep things focused.

What’s the biggest lesson you’ve learnt during your career?
You should always check the facts and don’t rely on hearsay. Copy can be imaginative but the truth needs to be in there.

You have worked at some of the industry’s leading manufacturers – which was your favourite?
Well, Bentley was definitely in a class of its own but the most fun has got to be working on the Chrysler and Jeep account.

How many career changes have you had and which was your best move?
Well I have pretty much been in marketing and communications most of the time – the best move I made was to get into automotive marketing.

Have you any hobbies?
I like to meditate as it keeps the mind clear.