FORD of Britain chairman and managing director Roelant de Waard revealed the new van a the Commercial Vehicle Show in Birmingham yesterday.

'The Ford Transit is a true British success story of which we are all very proud:' said de Waard. 'The new Transit has been designed in Dunton, Essex, the engines will come from Dagenham, the gearboxes from Halewood in Liverpool and it will be assembled in Southampton.

'As you can see, the new Transit moves the product forward with innovative and class leading design, it’s more car like than ever before and offers our customers high levels of comfort, luxury and refinement. It’s now available in 160 colours as well as white. It’s come a long way in its 41 years life but has lost none of its true character and dependability. There will be carry over prices for new Transit commencing at £13,000 through to £23,000. We have worked hard to ensure it keeps its number one slot.'

The commercial vehicle sector in the UK has grown by 85% over the past 10-years to more than 350,000 a year with Transit sized product seeing the most growth.

'The growth of the commercial vehicle market is a social phenomenon of our time - more and more houses are being built, the growth of the small business as well as the explosion of the internet and home delivery shopping – all these businesses rely on flexible and reliable transport. The new more car-like Ford Transit will fulfil these customers needs,' said de Waard.

Ford also unveiled the new Transit Connect. It will be available in both long and short wheelbase versions with a redesigned front bumper and grille as well as a choice of new colours – and Euro IV compliant diesel engines.