NISSAN is targeting staple fleet cars like the Volkswagen Golf with its new Qashqai.
Source: CAP Motor Research
Source: CAP Motor Research
It believes that buyers want more than just a standard hatchback at this price point and is offering the combination of SUV looks, C-sector size and competitive pricing.
To take sales off established models, Qashqai will need decent residuals, and CAP is pitching it slightly above Focus and Astra, but below Golf. Here we compare two entry level 2.0-litre diesels. Nissan’s history at this price (think Almera and Primera) means that it needs to prove it can sell the product before residual predictions strengthen.
VOLKSWAGEN GOLF 2.0 TDI SPORT 5dr: Price new £17,827
Mileage | Age (months) | Predicted value | Money lost | |||
20,000 | 12 | £12,075/68% | £5,752 | |||
30,000 | 18 | £10,575/59% | £7,252 | |||
40,000 | 24 | £9,250/52% | £8,577 | |||
50,000 | 30 | £8,100/45% | £9,727 | |||
60,000 | 36 | £7,175/40% | £10,652 | |||
Source: CAP Motor Research
NISSAN QASHQAI 2.0 DCI VISIA 5dr: Price new £16,001
Mileage | Age (months) | Predicted value | Money lost | |||
20,000 | 12 | £8,625/54% | £7,376 | |||
30,000 | 18 | £7,450/47% | £8,551 | |||
40,000 | 24 | £6,450/40% | £9,551 | |||
50,000 | 30 | £5,600/35% | £10,401 | |||
60,000 | 36 | £4,900/31% | £11,101 | |||
Source: CAP Motor Research
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