The A5 range, which went on sale last weekend, has been launched with only high-spec 3.0 TDI Quattro and S5 models – in contrast to Audi’s usual launch strategy and designed to give a more upmarket, expensive feel to the new range of coupes.
The new engines – 1.8-litre petrol and 2.0-litre diesel, both offering 170bhp – will reduce the A5 entry price to around £26,000. Currently, the cheapest A5 is the 3.0 TDI Quattro at £33,430. A 2.7 TDI diesel model with Multitronic transmission, priced at £31,640, and a 3.2 FSI petrol at £33,230 are due later this year.
Audi expects to sell 3,800 A5/S5s this year, with 8,000 next year. By 2008, fleet will account for half of sales, thanks to smaller engines becoming available.