Peugeot has today released details of its future strategy, including plans for 14 new vehicle launches over the next two years.

Included in the new line up will be a diesel hybrid.

The French manufacturer also revealed its new logo and a new brand signature - Motion and Emotion.

The logo - the Lion symbol - which has been associated with Peugeot since 1858, is now "simpler in design, more dynamic, with a new posture and fluidity," said Peugeot.

It has a new bi-metallic look through the use of both matt and polished finishes.

The first production vehicle to display this new Lion will be the Peugeot RCZ launched in the spring.

Peugeot also confirmed that its future vehicle range will benefit from two new engines and a start-stop system designed to improve fuel economy.

A hybrid diesel engine - the Hybrid4 - will make its debut in the 3008 in a year's time before being rolled out to the rest of the range.

Showing off the first of its new vehicles. The manufacturer revealed its concept SR 1.

"To enable Peugeot to evolve and adapt to future challenges, Peugeot's current styling direction will change into a new look, typified by the new Peugeot SR1 concept car," said a spokesman.

"This dream car embodies a new stronger, more extreme and pure expression of the Peugeot style of tomorrow and also displays a new look corporate Lion badge.

"The SR1 concept car also blends styles in terms of its technical characteristics.

"For example, it incorporates HYbrid4 technology, which will be available in the Peugeot 3008 from 2011."

On the SR1, a 1.6 litre THP petrol engine with a power output of 218bhp is combined with a rear electric motor developing 95bhp.

In electric only mode, the car becomes a Zero Emission Vehicle (ZEV), with a combined cycle fuel consumption of 57.7mpg or 119g/km of CO2.

The company is also to launch a range of 'mobility solutions' - bicycles and scooters.