Fleet News

Volvo sees corporate sales increase

Low tailpipe emission figures have helped boost Volvo sales in the corporate sector by 35% so far this year in Britain.

Now the manufacturer said it is expecting to win more business registrations when the latest version of its V50 model arrives.

“We have the right range of low CO2 models because we also encompass big cars, but with a figure of just 99g/km, the V50 should be a huge hit with corporate customers,” said managing director Peter Rask.

“We believe we have something valuable in advance of our competitors and we’re now seeing the benefit of a big investment in the last few months in getting our message across to the market. We are also investing in people and resources at 25 of our dealers that are now classified as business centres, complete with specialist staff.

“Our penetration in the big fleets is above average compared with BMW and Audi, but we are not doing as well with medium and small fleets, so our next focus is to put resource in these areas as part of plans for growth. Half of the 39,000 we expect to sell this year will go to the fleet sector."

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