Premier Vehicle Rental has been looking for the key to progression and says streamlining tyre servicing will help take it from strength to strength.

Now the plan is to double the fleet size and adopt a one-stop, national approach to tyre servicing, says operations director Dominic McAteer.

“Firstly, we want to save time,” explains McAteer. “We’ve been spending hours wading through paperwork from a multitude of different suppliers.  We can’t afford those hours with the fleet expanding.

“Another reason is profile. Choosing one comprehensive national tyre supplier seems to fit the profile of a national company better. I’ve worked with ATS Euromaster in a previous job role, and had no hesitation in going back.

“We pride ourselves on the quality of our vehicles, and ATS Euromaster’s appointment and ongoing support for our fleet will reflect that quality,” he adds.

ATS Euromaster will supply, fit and service Premier Vehicle Rental’s fleet with Avon tyres on a fixed-term contract for the next three years, using the combined strength of its nationwide centre network supported by a fleet of nearly 1,000 mobile service vans.  Monthly fleet inspections and a 24-hour roadside rapid-response service for tyre-related breakdowns are included in the contract.