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XJ75 Platinum Concept commemorates Jaguar’s 75th birthday

Jaguar’s design team has created the XJ75 Platinum Concept to celebrate the brands 75th anniversary.

“The new Jaguar XJ Platinum Concept celebrates Jaguar's 75th Anniversary, and highlights the uniqueness of the XJ, and more broadly, the increasingly personal nature of luxury cars in today's market,” said Mike O’Driscoll, managing director of Jaguar Cars. “The XJ is thoroughly modern, and captures the innovative and daring character that our founder Sir William Lyons built into every Jaguar. And the design team clearly had some fun making their first one-of-a-kind XJ design concept in that spirit.”

The XJ75 features a contrasting white and black colour scheme designed to evoke the appearance of platinum. The engine is a 470hp supercharged V8, producing 424 lb-ft of torque.

“From a pure design perspective, the XJ75 Platinum Concept is foremost about emphasising the striking proportion and presence of the new XJ, with a distilled black and white theme, which conjures up the sense of precious platinum,” said Jaguar XJ chief designer Giles Taylor. “At the same time, the pure sporting character of XJ is brought to the fore by keeping the car's clean graphic approach and further lowering its stance.

“On the inside, we played up the XJ's combination of high-end materials and British flair to really have some fun. The XJ75 Platinum Concept is a design exercise that shows our vision of customization as an inspiration for those enthusiasts who have a taste for strong individuality and visual confidence in their luxury automobiles.”

To check out the latest Jaguar car reviews, come to the Fleet News car reviews page.


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