Q8Oils is taking the guess work out of automotive oil purchases by launching a new SMS text service called Q8 ‘OilM8’.

Consumers text at the usual network text message rate their vehicle registration to 60999 and within seconds will receive a message with the correct Q8Oil for their vehicle, charged at 25p per text.

“Louise Donaldson, marketing manager for Q8Oils says: “With a wide range of domestic automotive oils in the marketplace, it’s very confusing for the consumer and this is further compounded by the lack of clarity around oil types.

“Most oil purchases are made immediately, leaving the consumer little or no time to research and make an informed decision to purchase the right oil.

“Using the wrong oil in your engine can cost thousands of pounds to put right. We wanted to launch a service that would add clarity to any purchase and ensure the consumer walked away with the right oil.”

The service is available nationwide and Q8Oils products are available from MRH service stations.