Imperial Automotive has announced the opening of its new call centre and distribution depot in Stirling, Scotland, which follows the opening of its call centre and depot in Kent last month.

Sales director Rob Barrass said: “This is part of our strategy of getting closer to our customers and providing a more local service.

“With more than 10,000 crash part items in our range not available from other sources, we can offer savings against OE parts that can make a real difference to the profitability of our customers.”

Transport manager Luke Shipton added: “For 15 years we have offered a very reliable free of charge next day delivery system, using our own vans and drivers.

“The opening of these regional centres ensures that if we do have a transport problem, local Management can sort the problem in a more efficient way. The new Stirling depot will ensure that we offer an even more reliable service to Inverness and Aberdeen.”

In conjunction with Imperial's Doncaster and Hexham call centres, more than 2,000 calls are now received daily, with the daily delivery count regularly exceeding 900 customers.