Fleet News

CX-5 success at auction debut

Mazda’s compact crossover, the CX-5, has made its UK auction debut achieving 109% of CAP ‘clean’.

The 2.0 Sport Nav was among 64 vehicles offered for sale from Mazda’s own fleet through a closed online auction.

Mazda remarketing manager Tamara Brown said: "The fact that there was strong bidding for the recently launched CX-5 and that it sold for 109% of CAP ‘clean’ is positive proof that the vehicle is highly desirable in both the new and used car market.

"Good quality late used car stock is in short supply so it is encouraging to see so many dealers engaging with the CyberAuction programme."

Manheim Remarketing sales director manufacturer James Leese said: "We’re very pleased with the results achieved for Mazda at its launch of the CX-5. An auction debut is always an exciting occasion especially for such an important vehicle.

"The high attendance, conversion rate and values achieved demonstrate that CyberAuction offers a powerful draw for buyers and can play a vital role in the success of any manufacturer’s remarketing programme."

Other top performers included a Mazda3 1.6D TS2 achieving 114% of CAP ‘clean’ and a Mazda6 2.2 diesel Sport 180 achieving 108% of CAP ‘clean’.

Author: Andrew Brady

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