Russell White has been appointed to the newly created position of account director at motor dealer technology provider iVendi.
He has an extensive work history in the motor industry, most recently acting as corporate sales manager for fuel card company AllStar, following senior dealer, finance and fleet roles for Lex, Nissan and BMW.
He also worked in Dubai, setting up the contract hire division of Hertz for the Al-Futtaim Group.
As account director at iVendi, Russell will be working closely with key clients in delivering sales strategy, promoting new and current products, building the iVendi brand, developing the dealer sales channel and liaising with third party organisations such as media companies, finance houses and manufacturers.
He said: “iVendi is recognised throughout the industry as a company that is making great strides in the area of dealer and finance technology, so when the opportunity arose to take a senior role, I was very keen to get involved.”
James Tew, iVendi director, added: “Appointing an account director is another step in our 2013 growth strategy and we are very pleased to have someone with Russell’s experience and ability on board.”