Employee benefits and financial services specialist Personal Group has awarded a new deal to outsource all of its fleet operations to GE Capital’s Fleet Services division.

The Milton Keynes based company is moving from an internal outright purchase policy to a contract purchase-based arrangement that features a comprehensive range of fleet services including driver contact, accident management, driver licence checking, daily rental and fuel cards.

The agreement which covers 70 vehicles has been developed using a whole life cost approach as the basis for their vehicle choice list.

Personal Group was established in 1984, floated on AIM in 2000 and has its head office in Milton Keynes. It offers a range of employee benefit, insurance and financial planning services, employs more than 175 people and has annual revenues of £27 million.

Gary Killeen, Fleet Services commercial leader for GE Capital UK, said: “We are delighted to welcome Personal Group as a customer. They are a highly professional and progressive organisation with a proactive attitude to their fleet and we are looking forward to working with them in the years ahead.”

Phil Yates, operations director at Personal Group, said: “We went through a comprehensive review programme with both GE Capital and an independent fleet consultant to look at the optimum direction for our fleet to take in the future and we believe that we have arrived at the best result.

“The new outsourced arrangement is designed to meet all our employee transport and benefit needs while ensuring that we satisfy and exceed all legal responsibilities and minimise costs. It was a challenging brief but one that we are confident GE Capital met and exceeded.”