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ARI opts for Michelin tyres

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Fleet management company ARI Fleet UK has chosen Michelin as its first choice tyre fitment due to the tyre manufacturer’s expertise in safety, longevity and fuel efficiency.

The Chippenham-based business has also selected ATS Euromaster as its service provider after a separate competitive tender.

ATS Euromaster was chosen because of its nationwide network coverage, fast response times and expertise in B2B accounts.

It is also committed to extracting the maximum amount of mileage possible out of every tyre.

Both new agreements cover ARI’s fleet of cars, vans and trucks, which are supplied to customers such as the RSPCA and Autoglass, on a mixture of leasing, contract hire and contract purchase agreements.

Keith Allen, managing director at ARI Fleet UK, said: "We have chosen to use Michelin tyres because they are quality products which meet the very latest performance requirements, and to work with ATS Euromaster because they offer a comprehensive and high quality service for our entire range of managed vehicles.

"Our partnerships with Michelin and ATS Euromaster will play a significant part in helping us to achieve our aim of improving safety, driving efficiencies and lowering total cost of ownership for clients across the UK."

Paul Brady (pictured), key account manager at Michelin, said:"ARI has the largest fleet of its kind in the UK and we worked closely with them to find the best solution for the company and its customers. We’re confident that by choosing to fit Michelin tyres, ARI’s customers will see a number of key benefits including lower fuel bills, better mileage and increased safety."

ATS Euromaster’s appointment brings a range of benefits to ARI customers, including access to a network of approximately 350 service centres nationwide.

The company also operates approximately 900 service vans, which can be pre-booked by ARI’s customers to fit tyres at their home or place of work.

Mike Scott, national account manager at ATS Euromaster, said: "We will not only fit and service all customers’ tyres at locations to suit them, but we will also undertake routine fleet inspections to ensure ARI’s vehicles are running as efficiently and as effectively as possible."


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