The Parts Alliance has appointed Chris Waters as national key account manager.

Waters has joined the central National Accounts team based in Solihull, bringing with him automotive experience, having worked in dealerships before joining a member of The Parts Alliance, where he worked for a number of years as sales manager.

"This is a great opportunity to join The Parts Alliance at an exciting time of growth and to work on a national basis with the leading automotive aftermarket company,” said Waters.

“I am confident that my experience will benefit all of The Parts Alliance and help the business group move forward.”

Mike Curry, sales director national accounts for The Parts Alliance, said: “We are very proud of the strong relationships we have with both our national and independent customers. Chris will be a great asset to our National Accounts team, allowing us to build on and grow our relationships.”