Car-sharing service DriveNow has registered its 10,000th customer in London, three months after it was launched in the capital.
The achievement came a week after the service launched in a fourth London borough, Waltham Forest, following an initial roll-out across Hackney, Haringey and Islington.
Joseph Seal-Driver, UK director of DriveNow, said: “Reaching 10,000 customer registrations in London after just three months of business is a major achievement for everyone associated with DriveNow UK.
“We are delighted that the people of London have taken to DriveNow with such enthusiasm.
“Last week’s launch in Waltham Forest was the latest step in DriveNow’s UK journey and we look forward to bringing the service to additional London boroughs at the earliest opportunity.”
DriveNow is a joint venture between BMW, Mini and Sixt and offers customers access to a fleet of 240 vehicles - BMW 1 Series and Minis - across north-east London.