Brokers urge fleets to make better use of data

Many fleets are failing to employ telematics and behavioural data more effectively to reduce accidents and manage risk, according to a new broker-led poll from specialist fleet insurer Direct Commercial Limited (DCL).   

The findings, drawn from a cross-section of commercial motor brokers, shine a light on the evolving pressures fleet operators face across the UK. 

Topping the list of concerns of brokers about fleet operators were increased repair costs and parts availability, identified by 75% of brokers. 

However, other persistent issues were also flagged. Ranging from fuel and operational expenses (38%) to the ongoing driver shortage (38%) and the demands of new regulations (34%). 

Yet, despite these external challenges, it is internal risk management where brokers see the greatest room for growth for fleet operators. 

Only 16% of brokers rated current efforts by commercial motor firms to reduce accidents and claims as “somewhat effective,” and just 3% believe fleets are taking proactive steps to control rising claims costs. 

Crucially, 67% of brokers feel that fleets are not taking full advantage of insurer-supplied data tools and driver behaviour analytics to mitigate these risks. 

Joe Hantson, deputy CEO of Direct Commercial, said: “Brokers are close to the front line and these results reflect their deep understanding of the pressures that their commercial motor clients face. But they also highlight a critical opportunity. 

“Data is sitting there, waiting to be used more effectively. Operators that embrace these insights stand to benefit in real, measurable ways. 

He added: “The commercial motor market is tough, but it’s not unmanageable. With the right data, the right support, and a proactive approach, fleets can absolutely get ahead.”