Fleet News

Incident Support Group strikes premium tyre deal with ATS Euromaster

ATS Euromaster branch

Incident Support Group (ISG) has contracted ATS Euromaster to supply and fit premium Michelin tyres across more than 400 cars and vans for one of its key account customers in the healthcare sector.

The Leeds‐based fleet management company says its customer specified Michelin fitments to maximise tyre life and keep fleet downtime to an absolute minimum.

Veronica Whittingham, ISG head of sales and tenders, said: “Our clients rely on us to tailor our services to meet their individual needs, so when we were asked to fit

Michelin tyres across these 400 vehicles, we approached ATS Euromaster.

“Working with ATS Euromaster gives our customer access to a nationwide network stocking Michelin tyres, supported by the largest mobile tyre fitting fleet in the business. This will help us ensure brand policy adherence remains as high as possible, whilst also giving our customer and its drivers’ access to expert and honest tyre advice.”

Under the agreement ATS Euromaster will be fitting the Michelin replacement tyres to a fleet of 370 vans, predominantly long wheelbase Mercedes‐Benz Sprinters. The contract also covers 37 prestige cars, which include BMWs and Mercedes‐Benz vehicles.


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