The RAC, VHD and Europ Assistance have signed a new agreement to create one single, enhanced, service to motoring businesses across Europe.
This new arrangement enables Europ Assistance, the RAC and VHD to compete for business on a Europe-wide basis under the umbrella of one organisation providing centralised functionality.
“Our clients are confronted daily with the complexity of delivering a seamless, top-quality experience to their customers, whether they are in the UK, France, the Netherlands, Germany, or in Russia.
“The aim of the new agreement is to provide them with one single trusted partner which can help them assist their drivers and dealers across Europe,” said Pierre Brigadeau, group chief sales marketing officer at Europ Assistance.
RAC Business Services director David Wallace adds: “What this means for our customers in the UK and Republic of Ireland, is that they will benefit from the RAC’s expertise in delivering breakdown and innovative roadside services across 26 countries in Europe, all this enhanced by centralized account management.”
The alliance will further accelerate the development of services through the sharing and mutual adoption of best practices across the respective organisations. Customers will benefit from future-proofing of the service through continual investment within the two organisations.