Used stock from the Reflex Vehicle Hire fleet will be sold to traders via a new online auction platform developed in-house.
The service, called Reflex Trade Auction, will launch on January 15 with a series of auctions running until January 18.
Currently, traders can express interest in used stock listed for sale on the Reflex Vehicle Hire website, but the new service will enable live bids on a selection of defleeted cars and vans.
Traders simply register to have their own auction account to access the latest weekly sale; once bidding has closed, vehicles will be available for collection or they can be delivered using sterile procedures that are Covid-safe.
Martin Tyers, head of fleet at Reflex Vehicle Hire, said: “The new Reflex Trade Auction provides great value deals that are available at the click of a button, with no additional commission or auction fees.
“As part of our commitment to the highest standards, Reflex Vehicle Hire owns its fleet vehicles, which means we can offer a wide range of quality used cars and vans in addition to our hire services.”
Each year, Reflex Vehicle Sales sells hundreds of used cars and vans to trade customers, direct from the Reflex hire fleet.
Commercial vehicle brands include Isuzu, Ford, Mercedes-Benz, Nissan, Peugeot, Renault, Vauxhall, and Volkswagen. Car brands offered include models from Audi, BMW, Ford, Jaguar, Land Rover, Peugeot, Skoda, Range Rover and Volkswagen.
Vehicles are typically sold at three to four years old and will have been owned by Reflex Vehicle Hire since new.