Volvo has revealed its S90 premium saloon model, to compete with the BMW 5 Series and Mercedes-Benz E Class.
The new model takes cues from the design of the recently launched XC90, the first Volvo to be developed after Ford sold the brand.
Safety technology features heavily, with the S90 equipped with an advanced semi-autonomous drive feature, Pilot Assist.
The system gives gentle steering inputs to keep the car properly aligned within lane markings up to motorway speeds of around 130 km/h and no longer needs to follow another car. Pilot Assist is another step towards full autonomous driving.
The S90 also introduces a world-first function to City Safety - large animal detection - a system capable of detecting large animals such as elk, horses or moose, night or day. The technology offers an intuitive warning and brake support to help avoid a collision. The S90 has also benefitted from Volvo Cars’ recent investment in a highly advanced chassis simulator.
The T8 Twin Engine plug-in hybrid powertrain will be available, as launched on the XC90.
“Our idea was to bring something entirely new to this rather conservative segment and deliver a visual expression that exudes leadership and confidence on the exterior. On the inside, we have taken the S90 to the next level, delivering a high-end luxury experience that promises comfort and control,” said Thomas Ingenlath, Senior vice president design at Volvo Car Group.