Asa Wirsenius has been appointed as the new people director at Autoglass.

Wirsenius will lead employee engagement and  learning and development. As a member of the Executive Team she will also share responsibility for the planning and successful execution of overall business and operational strategy

Wirsenius has previously spent five and a half-years within the parent Belron Group. She initially worked as the human resources director for Carglass Sweden before taking over HR responsibilities for the whole of Scandinavia.  She also has extensive international experience, having started her career in her native Sweden before working and living in Australia and Hong Kong.  On top of this Asa has strong roots in the Fast Moving Consumer Goods sector, having previously worked for Coca-Cola and ICA, the largest grocery retailer in the Nordics.

In her Carglass roles in Scandinavia Wirsenius has successfully built people management functions from scratch as well as supported acquisitions and organic growth. She is an expert in how to clearly link the people and leadership agenda to facilitate business strategy and drive change and innovation.

Wirsenius said: “I am excited to be joining a business as people-driven as Autoglass.  My experience has taught me that you can only grow a business by growing its people, and I am determined to translate the strong brand at Autoglass into a compelling Employee Value Proposition.  Helping others to grow and develop is one of my passions and I can’t wait to contribute to the already fantastic family culture within the company.”

Taxiarchis Konstantopoulos, managing director of Autoglass said: “Asa is a very talented leader who will be an invaluable member of the executive team.  Our people deliver our brand promise to our customers every day, brilliant people are the lifeblood of our business. Asa’s passion for supporting growth in others will ensure that our teams continue to realise their full potential. Our ambition is to make Autoglass the best place our people have ever worked, and with Asa on board I know this is a very achievable target.”