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In categories:  Fleet management software


SalesMaster builds state-of-the-art software for the motor industry. Our connected automotive platform leverages the latest in technology to manage and share your vehicle inventory in real-time.  We currently provide software for leading OEM’s, along with large dealer groups such as Inchcape, Lookers and Sytner.

We have been providing automotive software since 2009 and are a unique mix of automotive and tech experts. We are passionate about creating an automotive experience that grows with today’s rapidly evolving industry as we believe that a company can be dependable without being inflexible. We successfully operate by ensuring our business processes evolve in the same way as our software; addressing areas that become stronger with small incremental changes.     

Our platform is fast, flexible and easy to use. Driven by a powerful search, SalesMaster makes finding vehicles for your customers straightforward. We are experts in new vehicle data and provide the best view of your stock via a secure and branded web and mobile interface.

Using our fleet experience, we created FLEETBASE which delivers the functionality that a fleet operator needs both at manufacturer and retailer level.  We stay current to industry changes by working closely with our customers and evolving continuously.

FLEETBASE was designed specifically for fleet.  It structures vital order processing data in a way that mirrors the real world. Flexible workflow and real-time work queues allow you to effectively manage fleet orders from quotation through to delivery, across multiple teams and locations. The complexities of trying to manage fleet orders using spreadsheets melt away. SalesMaster was built for fleet by people that understand fleet.

FLEETBASE will help with scale, we understand that successful fleet businesses are built on efficient administration, accurate cost control and excellent customer service. Managing large order volumes, multiple customer relationships and diverse business rules can be complex, but at SalesMaster we understand these business requirements and FLEETBASE has been designed specifically for this purpose. Integrated vehicle stock and manufacturer data feeds simplify order processing and maintains accuracy as volumes increase. Flexible permissions ensure users have the information they need, when they need it. Quotations, orders, PDI, logistics and reporting... FLEETBASE can handle it all and more.      

FLEETBASE is a fully integrated system which can work alongside your existing systems as well as integrating effortlessly with our market leading, stock inventory system STOCKBOOK, allowing for joined up working between busy Fleet and Retail departments.


Denbigh House,  Denbigh Road, Bletchley, Milton Keynes  MK1 1DF

01908 650950