Fleet News

First Drive: Mercedes-Benz CLA 220 CDI Sport

Mercedes-Benz
BIK List Price
N/A
Mercedes-Benz CLA BIK list price
BIK Percentage
N/A
Mercedes-Benz CLA BIK Percent
CO2
N/A
Mercedes-Benz CLA CO2
Combined MPG
62.8
Mercedes-Benz CLA MPG

Review

A move to cut the cost of aspirational motoring is set to win a fresh wave of UK fleet sales for Mercedes-Benz.

Up-and-coming business executives will be targeted when the German firm's sleek new CLA model goes into the showrooms in summer as part of an ambitious bid to raise the stakes in the premium sector.

“For years, people have regarded ownership of our cars as part of the reward for making their mark in commercial life but now we want to move away from that concept. Our aim is to show customers they no longer have to wait – it is now possible for them to drive vehicles regarded as aspirational as they make their way up the ladder,” a spokesman told Fleet News.

Mercedes officials claim the CLA brings all the sweeping lines, kerbside presence and E-segment cache of their upmarket CLS model to the C-segment in a mid-size four-door saloon that will be available in June.

Based on stretched A and B-Class underpinnings,the swish, low-slung five-seater is undeniably handsome and should underpin a campaign to keep the brand ahead of arch-rival BMW in the wake of industry statistics giving Mercedes pole position in Britain's premium market in February.

“We have achieved 13.5% growth year on year and our 4.5% market share is a record. The CLA will help maintain the momentum,” added the spokesman.

With almost all the second-glance appeal of the £50,000 CLS, a starting price of half that amount gives the CLA range considerable  potential with prestige-conscious drivers.

The car that could inspire a fresh sales segment will have petrol and diesel engines with a choice of outputs but initially, only 1.6-litre petrol and 2.1-litre diesel power is available.

With the latter motor linked to a seven-speed auto transmission, the CLA has a demeanour as sophisticated as its smooth silhouette and a long-legged top speed promotes relaxing motorway cruising. Low profile sports tyres and lack of body roll encourage confidence for spirited progress through bends, but not at the expense of ride comfort.

Sport trim equipment includes sport seats, a central colour screen, Bluetooth, a multifunction steering wheel, dual zone climate control, cruise control and active park assist.   

The lowest drag figure yet for a production model – 0.22 – boosts economy  on motorways and also helps the car to be remarkably subdued at all speeds.

Though room in the rear is adequate rather than generous, a split-fold seat and a 470-litre boot allow the CLA to be practical as well as plush.

Author: Maurice Glover

Fuel costs
Smooth styling pays dividends – the best aerodynamic performance in the business makes the CLA more efficient at motorway cruising speeds.
CO2 emissions
The lower drag figure achieved by smoother bodywork also means lower emissions, and the car makes further gains by the use of stop-start technology.
Residual values
Desirability allied with relatively low volumes should make the CLA a strong performer as a used vehicle.
Driver appeal
Eager response and excellent road manners inspire confidence at the wheel of a car that oozes refinement and has strong appeal for the enthusiast driver.
FN Verdict
Good to look at and good to drive – Mercedes has found a fresh market niche with a product that ticks all the boxes and has the potential to attract new customers to the brand.
Top Speed
143mph
Mercedes-Benz CLA Top Speed
VED band
N/A
Mercedes-Benz CLA Ved
Fuel Type
Diesel
Mercedes-Benz CLA Fuel Type
Residual Value
3 Year 60k : N/A
4 Year 80k : N/A
Running Cost (ppm)
3 Year 60k : N/A
4 Year 80k : N/A

CO2 emissions and fuel consumption data correct at time of writing. The latest figures are available in the Fleet News fuel cost calculator and the company car tax calculator.

Mercedes E 300 de long-term test | cost savings are clear from outset

We plan to find out how the E 300 de performs in a series of best and worst case scenarios. But, we suspect it might be the solution that a lot of company car drivers are looking for.

Our fleet: Golf GTD 2.0-litre TDI 184 PS 5dr - September 2014

We’ve said farewell to our Golf GT TSI and replaced it with…another Golf.

Search Car Reviews



Leave a comment for your chance to win £20 of John Lewis vouchers.

Every issue of Fleet News the editor picks his favourite comment from the past two weeks – get involved for your chance to appear in print and win!

Comment as guest


Login  /  Register

Comments

No comments have been made yet.