V4B Group has moved into the daily rental market after launching a short-term rental service, Absolute.

With more than 25 years’ experience in the leasing industry, the group has launched ‘Absolute’ after receiving regular requests from customers and spotting a niche in the market.

Business customers can hire cars and commercial vehicles from one day to 12-months, through Absolute, and vehicles can be delivered and collected to and from any location within the UK.

Giving its business customers another option to leasing, the V4B Group is hoping to attract interest from companies wanting additional flexibility with vehicle provision. 

V4B’s daily rental manager Kayleigh Evans said: “V4B has been in the motor industry for the past 25 years and we’ve seen a huge demand in our business for short-term hire.

“From businesses needing a vehicle to cover a new employee’s probationary period to company executives wishing to replace vehicles on a shorter cycle.

“Although the new service is only available to business customers at present we are planning to expand it to personal customers within the next 12 months.”

Vehicle rentals are available with the option of insurance or without and reservations can be made with as little as six hours’ notice via its website.