However, BCH Vehicle Management operations director Roger Hopkins warned that it was often the best salespeople who posed the most problems and to penalise them could be a mistake for the company. 'You do not want to demotivate drivers,' he said.
Fleetlease managing director Rob Whalley said training, and not punishment, was the positive way to encourage problem drivers to improve their performance. He said: 'I would not want a representative of my company turning up at an appointment in a car which did not give the right image. All staff need constant training. If office staff do something wrong you do not punish them by making them work in a dark room for a week!'