Rover confirmed that an advertising campaign has been started based on pushing the message that customers can buy Rover or MG 'with confidence'. John Mantle, chairman of the Rover Dealer Franchise Board, who was at the meeting, said: 'All Rovers and MGs are backed by a three-year warranty that will be honoured. In addition Rover will maintain the servicing of all cars for at least 10 years and the Rover dealer network will continue to offer a professional service.'
One issue on which dealers are seeking urgent answers is the possibility of getting compensation from BMW for the money spent on refitting forecourts. The Retail Motor Industry Federation has also urged Secretary of State for Trade and Industry Stephen Byers to give his support to a compensation claim.